The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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By Shaykhul-Islaam Ibn Taymiyyah. Actions are distinguished, one from the other, with respect to their excellence in the Sight of Allaah in accordance with the condition of the heart, not by their number or form, but rather due to the strength of the caller, his truthfulness, his sincerity and the extent to which he prefer Allaah over himself…
Author: Sheikh-ul-Islam ibn Taymiyyah
Source: http://www.islamhouse.com/p/250901
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A nice discussion of some important points needed by those callling to Islam
Source: http://www.islamhouse.com/p/1243
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A very important series begins on the list today, concerned with the subject of al-Jannah and an-Naar - the Paradise and the Hell-Fire. One of these two will be the end destination; moreover the eternal abode, for each and every one of us. Therefore it is crucial for us to reflect on what Allah has prepared for mankind - for those who are obedient and recognise His favours, and for those who reject His sins and rebel against Him.
Author: Omar Bin Sulaiman Al-Ashqar
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/336354
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In this classical treatise, Ibn Rajab (may Allah have mercy on him) discusses the differences between advising and condemning, which is an extremely important topic since it is very common that the two are confused for one another. For the most part, his talk revolves around the dealings and affairs of the scholars, and how it was from their way to advise and accept the truth from one another. And he shows how condemning was not from their characteristics, but rather from the signs of the evil and wicked people who held hidden goals and objectives.This book is especially important in these days due to the wide scale confusion that exists on this subject amongst the Muslims. So today when we find scholars of the Sunnah refuting weak opinions of other scholars from the past, they are quickly accused of hating those scholars of the past and just condemning them, when in fact they are really advising the ummah and warning the Muslims against following a man in his error. So, we hope that these matters become clear to the reader upon studying this treatise and that he is able to distinguish those who are truly advising from those who are just condemning.
Author: Ibn Rajab Al-Hanbali
Translators: Abu Maryam Ismaeel Alarcon
Publisher: http://www.almanhaj.com - Almanhaj Website
Source: http://www.islamhouse.com/p/249998
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Is it true that mankind today has reached such a level of progress that they have no need of the Messengers and their teachings? Are humans capable today of guiding themselves without referring to the methods set out by the Messengers? This comprehensive work which is full of clear proofs and evidences from the pure teachings of Islam, is an essential reading for all Muslims and seekers of truth.
Author: Omar Bin Sulaiman Al-Ashqar
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/336333
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